Is Every Plate Owned by Hello Fresh?

The short answer to the infamous question is yes. Every Plate is owned by Hello Fresh. 

HelloFresh began in 2011 and, over the years, has acquired various other meal kit delivery services, but Every Plate was not one of those acquired. Rather, Every Plate was founded in 2018 by its parent company HelloFresh as an affordable meal kit subscription service. 

Every Plate is under the umbrella of the HelloFresh brand, and though there is some crossover between HelloFresh and Every Plate, they each have their unique differences. 

The biggest difference between Every Plate and Hello Fresh’s meal kit service is in price. After all, the entire concept was to provide tasty meals with fresh produce and easy-to-follow recipes at a significantly lower price. Every Plate is truly an affordable meal kit coming in at half the cost of other kits. 

Additionally, the recipes are different, and though Every Plate has more simple meals, the quality of ingredients is the same. There is also more variety in proteins and options with HelloFresh meals, but there are still plenty of meals to choose from at the lower price point.

The larger umbrella company of HelloFresh owns several different brands in the meal delivery space. Other companies owned by HelloFresh include Green Chef, Factor, and Chef’s Plate. 

Green Chef and Chef’s Plate are meal kit deliveries that you cook yourself at home, while Factor is a prepared meal service. Though these companies are all owned by HelloFresh, they all operate in different ways with independent concepts. 

For instance, Green Chef is a certified organic meal kit company focused on wellness and has a meal plan for almost every dietary consideration. 

While Green Chef focuses on organic ingredients, Chef’s Plate is an affordable meal company that centers around making weeknight dinners easy. The meal-kit subscriptions of the HelloFresh brand all have their own theme to their meal kits. 

Every Plate sends you the pre-portioned ingredients needed to make delicious, affordable meals at home so you can skip the grocery store. Each week, you’ll pick from a variety of recipes and the exact amount of each ingredient, along with easy-to-follow recipe cards for the ones you choose. 

Every delivery comes with ice packs to keep the ingredients fresh, and you can skip weeks so you can decide when you want to cook dinner or go out. 

You’ll find Every Plate meals such as Dijon Mushroom Pork Chops with Crispy Roasted Potatoes, Turkish Chicken and Rice Bowls with Tomato Cucumber Salad and Creamy Lemon Sauce, and Sweet Soy Ramen Stir Fry with Snap Peas, Bell Pepper, and a Fried Egg for the veggie lovers. 

There are different plans to choose from that will ensure your dietary preferences, budget, weekly routine, and size of your family are taken into consideration. Many of the plans start under $5 per serving which is why Every Plate is known for its affordability at its core. 

Every Plate and Hello Fresh both offer tasty meals and are under the same umbrella company, but they have their differences. However, depending on what you are looking for, both of them could be an excellent option for getting dinner to the table each night.